Central London - SPOTTED - Elvis

Well, I didn't really see Elvis, I saw an impersonator.  It was quite random I have to admit and I'm still not sure I understand the link that was trying to be made.

Without much more information, all I can say is that a new salon opened in Fitzrovia called Czaro.  Elvis won't be cutting your hair, but from the launch party they were having it did look to be a bit swanky on the inside.  They invited us in for some of their snackies and drinks but I felt a bit underdressed and was enjoying the more casual setting of the Samuel Smiths pub we were in next door, The Champion.  Also spotted: Comic Sans (!) being used on a sign inside The Champion. *facepalm* I can't take things seriously when it's done in Comic Sans.

Yes, using comic sans over the age of 12 is amiss

Not sure if I'll be going to the salon but they did give me a voucher as an incentive.

Central London - SPOTTED - Free Breakfast

Woohoo! I love free stuff. It was a very pleasant surprise to my typical grumpy morning commute when I exited Goodge Street Station and was greeted by cheerful people giving me free food.  Free is always good, it's probably the first word I try to learn in any language. I wouldn't be surprised if it was my first word in the English language. :)

Free brekkie

However, these happy-little-breakfast-waker-uppers didn't mention one thing: it was a soya based breakfast. I reckon most people would cringe at the thought of soya milk but I'm here to say, it really wasn't that bad!

Soya milk, soya cherry yogurt, 2 bags of Tetley designed for soya and some vouchers

I wouldn't go out of my way to use soya products, but it was a nice alternative to milk (which I don't drink very often...it doesn't do my body good ).  If soya lasts longer than standard milk and works the same in baking/cooking things, then I may be converted.  I only had one real issue with this package...

Tetley for soya?!? Really?  You need to make a tea designed specifically for soya milk? Je suis not amused, Tetley and co.

Are there any other soya drinkers out there that have tried Alpro and can give a better judgement? Leave a comment and let me know, maybe I'll give it a try.

Did you spot the Alpro team around London? Leave your spotting in the comments.

Central London - Trafalgar Square - B&Q Free Tomato Plants

Earlier last week I came across a tweet saying there would be free tomato plants at Trafalgar Square. At least I think it was a tweet, or maybe a link to an article, hmm or word of mouth(?) to be honest I'm not even sure I really heard about it at all.

Unfortunately, working in marketing makes me get on a bit of a high horse and criticise campaigns.  I wasn't impressed with this one at all. I didn't know immediately that it was sponsored by B&Q, I heard flutterings of it on the web but [not]surprisingly, none of it was from the B&Q twitter account and when I got to the event the 'mob' I was expecting was no where to be found.

That's right they were trying to make this like a 'flash mob', but with tomatoes instead I suppose.  One of the hashtags going around was #flashgrow or #tomoatoflashgrow or...well I'm not sure about that either as there wasn't an official hashtag. It was sort of a sloppy execution in my opinion. When I arrived at Trafalgar Square around noon this was the 'mob':

I'm still not sure what the barriers were for, and why, if this campaign was mostly done through word of mouth and Twitter, there was no official hashtag at the event.  

There wasn't much information at the event either - like tips for first time gardeners or how to take care of your tomato plant.  Mine looked pretty sad to start with, but I didn't think the guy giving them away had much of a clue on gardening: He had his Nero cup of coffee sat in the same box that he was supposed to be displaying the B&Q tomatoes, we had to ask him to move it so I could take the photo

All-in-all, a sad attempt at getting people interested in something that could be a fun project this summer and an activity I've found many 'urban gardeners' enjoy doing. 

I suppose you could go to this link for more information, if it has more information to give http://projectdirt.com/profiles/blogs/flash-grow-come-and-get-a-free

Apparently these guys had something to do with it as well, and I would've like to know more about them http://www.capitalgrowth.org/

Oh well, it'd been a while since I walked down to Trafalgar Square so I at least got to see the Olympic Clock

The Olympic Clock, working